BILLA
BILLA brings its Austrian organic line to Czechia with a 20 per cent discount until December
The BILLA chain is launching its BILLA Bio private label, until now sold in Austria, on the Czech market. The first wave covers plant-based drinks, pasta, cold-pressed oils, cheeses and breakfast products; each carries the EU organic-production logo. Holders of the BILLA klub app get 20 per cent off the whole range from 2 September to 1 December.
Editor's note. This is a paid promotion by the chain. The claim that organic need not be expensive rests on a discount that applies only with the app and only until 1 December; the release gives no regular prices.

